Us News

'Catfish Girl' Hannah Barron hunts, catches fish and has started slinging bikinis

Hannah Barron expanded her "Catfish Girl" brand into bikini merchandise that is already selling out, with fans sharing photos of purchases in the wild.

Published July 14, 2026, 8:18 PM
Updated July 14, 2026, 8:49 PM1.7K
Share𝕏f
'Catfish Girl' Hannah Barron hunts, catches fish and has started slinging bikinis

Social media star Hannah Barron, aka the "Catfish Girl," has been on OutKick's radar for a long, long time. She appeared in "America’s Best Daily Internet Column" before it was a daily column.

Her catfish noodling skills earned her recognition before I ever wrote a single word for OutKick. She wasn't known to the internet as the "Catfish Girl" back then. It was well before Lane Kiffin attempted to recruit her.

It was years before the 30-year-old was shoving trolls into lockers for claiming that she wasn’t feminine because of her love of activities like hunting, fishing, noodling and bow fishing.

ZERO BS. JUST DAKICH. TAKE THE DON’T @ ME PODCAST ON THE ROAD. DOWNLOAD NOW!

Young woman fishes at sea.

A stock image of a woman fishing in a bikini. (Getty)

I don't know what Hannah's follower counts on social media were back then, but I'm confident they were well below the 1.8 million she currently has on Instagram alone. And she's not slowing down at all.

Hannah Barron has expanded her 'Catfish Girl' brand into merchandise

Last month, she announced, in addition to creating some of the best outdoor content on the internet across multiple social media platforms, that she was adding slinging merchandise including bikinis to her resume.

It has proven to be a wise business move on the part of the Alabama native. She's already sold out of some of the sizes of her bikinis.

TWO REGULAR JOES WILL COMPETE WITH PROS FOR $3.25M PURSE AT INAUGURAL 'THE CHAMPIONS' BASS FISHING TOURNAMENT

Her bikinis are also popping up in the wild, with customers beginning to show them off online.

The outdoor influencer wrote after receiving a few of those photographic reports, "Love seeing our Barron Country Bikinis everywhere."

Girl fishing on a lake shoreline

A woman out on the water with a fishing pole. (Getty)

OUTKICK IS NOW ON THE FOX APP: CLICK HERE TO DOWNLOAD

Talk about an American success story. She's turned what she loves into a brand. She's grown that brand with dedication and undeniable content.

Now Hannah Barron has hit another home run with the logical next step of getting into the merchandise/bikini game. You love seeing hard work and talent come together.

Sean Joseph is a writer for OutKick.

Share𝕏f
News17 is committed to delivering accurate, fair, and thoroughly researched reporting. If you believe this article contains an error, please contact our editorial team at corrections@news17.net. We take all reports seriously and will issue corrections promptly when warranted.